Tuesday, October 25, 2011

School Taken In By Hoax

It happened at Smith College:
All last week, students at Smith College were buzzing over a rumor that the school was going completely vegetarian and locavore. There were protests and counter-protests, with slogans chalked on walkways. There was a Twitter feed that caught the attention of VegNews, “America’s premier vegan lifestyle magazine.’’ At a student government meeting, the dining services manager came under attack: How did she expect students to pass their midterms without coffee?

But the Smith administration wasn’t really planning to ban meat, food from outside New England, or anything else.

The whole thing was a hoax - one in a decade of annual pranks perpetrated by professors Jay Garfield and Jim Henle as part of their introductory class in logic. The point is to teach rhetoric and argument, albeit in an unorthodox way. Logic classes get dry. Typically, students spend a lot of time working through inscrutable proofs on the chalkboard.

So Garfield and Henle try to liven things up by inventing a rumor just this side of believable, then assigning their 100 students to convince the campus that it’s real by whatever means the students think will be most effective - fliers, Facebook campaigns, word-of-mouth.
No harm no foul, right?

2 comments:

  1. Great approach, and I would argue that the premise was MUCH more than 'just this side of believable' at Smith. Were I to do it though? I would have let the food services manager in on it because a) it would reduce her stress level, and b) she could play along.

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